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It is important to realize the influences of business on college sports as money in college sports is nothing new. It’s a big business.
When values in one environment contradict those in another, growth is limited by confusion and inconsistency. |
As an example of influences of business on college sports, was the decision to play during school nights made in the interest of economics or student athletes? If alcohol ads do not cause non-drinkers to start drinking alcohol, then what’s the harm?

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