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A good prospecting plan will increase the conversion rate and avoid the waste of resources.
In every business, the most important part is in the business design (business model) itself, and this involve a very tedious business plan writing process. We had mentioned some prospecting ideas, now let’s look at how to formulate the ideas into plan. |
Though prospecting plan is just a small part when running a business, it is not something to be overlooked.
Prospecting Plan
When you do your prospecting plan, try to do a target marketing.
Put your prospecting plan to target the highly relevant group of people to your product or services.
One of the tips is to seek out high competition.
The more competition there is, the easier it can be to make money.
The reason is, you can slice the niche into subniches and target them very specifically.
A crowd in a niche (meaning a lot of sellers and buyers) tells you it’s a popular place to be.
That probably means there’s lots of buzz about the niches, lots of excitement!
That’s great for you, because you won’t have to work as hard to whip your prospects into a buying frenzy… all you have to do is give them what they want (which you already know).
After all, isn’t part of business is to find what people want and give it to them?

Sales Prospecting Plan
When part of your prospecting plan is to start sending email (especially newsletter that do offering of sales of products or services), always remember that one of the key point of having a prospecting plan is because you wouldn’t want your prospects to receive email everyday.
Sending an email every day will ruin your chances of making that much money.
That’s true because:
1. people on your list will get tired of being sold to that often.
2. you will put yourself under extreme pressure to find stuff to promote if you promote too often.
You’d better have a prospecting plan that send out prospecting emails to people periodicly, that do quality great offers during festive seasons or on very special reason, so that people feel that you does present value of income stream to them, that they appreciate what your business is offering and don’t treat you as scam or black list you as a spammer.
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